January 1, 2020

What is Website as a Service (WaaS)?

Website as a Service. You may have seen this term while searching for something on the search engines. But what does it mean? Well, Website as a Service, or WaaS in short, is basically a subscription service that covers the extensive design, development, and ongoing maintenance of a website, providing you a digital presence for your business.

But, why would one need WaaS?

Your website isn’t a static product. In this fast paced digital world, it needs to be kept up to date, everything from security to web standards updates to compliance, such as MAR and GDPR. These various tasks can all be delegated to employees, if you have enough of them. However, with WaaS, this is all taken care of as part of the service.

Also as part of the service, you typically get a secured cloud hosting with regular backups. Many business owners tend to overlook the importance of having a good hosting provider. Shared hosting is indeed cheap and beginner friendly, but it can be slow and security is not always guaranteed.  As this is all taken care with WaaS, gone are the days where you have to worry about traffic spikes, harmful attacks and geographical distributions. 

Another reason why you need WaaS is the ongoing support you get. This is crucial because your website is the best ’employee’ you have as it is promoting your business 24/7! So if something were to go wrong, you would want to get your website up and running again in no time. With WaaS, this is managed for you so you can rest assured knowing that your website is always up and running.

In short, WaaS allows you to focus your time and effort into growing your business while letting someone else manage your website.

Who is WaaS for?

If you do not have your website bases covered, your website will be exposed to errors, downtime, and fixes that will take time and money, and most importantly, potential loss of customer reputations and revenue. That is why WaaS is a great option for businesses with limited resources who wants to have a well-functioning website up and running without the hassle of learning all the technicalities. 

At Pixels By Mouse, we are all about WaaS model. Are you ready? We are. Get in touch with us today!

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